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Final Words about Facebook Retargeting. Retargeting is a marketing process with a very decent ROI for most business owners, especially when you are in a very competitive niche. You could be paying over $3 per click via Google AdWords, but then retarget these visitors via Facebook with $0.3-$0.5 per click.
All modern chatbots trace their family tree back to the experiments by Joseph Weizenbaum with Eliza, named after Ms Dolittle in Pygmalion for “her” ability to master. a legitimate marketing tool.
Facebook retargeting is a tactic where you target the people who have already engaged with your brand on Facebook or visited your website. Depending on whether a website visitor converted or did not, you can retarget them with relevant offers to nudge them to complete their purchase or another type of conversion.
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